The small type: With shows like “the top Bang principle” and video games like World of Warcraft developing in popularity almost every time, it’s really no longer an insult to contact somebody a nerd. In fact, the majority of people these days would go as a compliment. That’s particularly so of the people at gk2gk.com, a dating site that promotes singles to embrace their particular interior technical, nerd, or dork helping them find their unique great match â?? because every Han Solo needs his Leia (and the other way around).
I was 12 yrs old once I first browse “Harry Potter and also the Sorcerer’s rock,” and I also had gotten thus engrossed that We completed the ebook in under per day.
My personal love for the story towards guy Exactly who existed features only expanded much deeper as decades went by. I remember waiting consistent with my cousin at Barnes and Noble for the discharge of “Goblet of flames” and going to the midnight displaying of “purchase from the Phoenix.” You will find a lightning bolt tattoo and a Harry Potter playlist on Spotify. I-go to Harry Potter sunday at common Studios every January (with pride wearing my personal Slytherin tones!) and watch the marathons whenever they’re on television.
Like millions of other individuals, I grew up with Harry, Ron, and Hermione, and their quest provides affected my entire life in a lot of ways. Whether it is Harry Potter or other guide, flick, or gaming, being excited about a pursuit often shapes exactly who folks are, who they may be friends with, and even which they date â?? no any realizes that more than gk2gk.com.
Based in 2004, gk2gk could be the initial dating site for unmarried geeks, dorks, and nerds (it doesn’t matter if they are into Superstar Wars, Anime, or Cosplay) locate like-minded men and women for friendship, a night out together, a commitment, if not matrimony.
Getting a look into the enjoyable, unique world of gk2gk and similarly geeky folks behind the site, we achieved out to Senior Affiliate management Erica Roth, whom shared everything with our company.
“Mingle” & different Interactive properties inspire Singles to open up Up
The gk2gk signup is a familiar one: it takes only 2 mins generate a profile with standard info such as your get older, gender, look, and ideal day. But gk2gk takes it a step further by inquiring members to categorize themselves as a “music fan,” “sporty,” “artistic,” or some other geeky yet caring conditions.
There’s even a part inside profile for responding to much more questions like “If you could perform lunch with any person, who does it be and exactly why?” “what is your preferred Board Game?” or generating a concern of your, which are found in the matching procedure. You’re in addition motivated to integrate key words within profile for much better coordinating (age.g., “Larping,” “Dungeons & Dragons,” or “Sailor Moon.” The target is to personalize them as much as you’ll be able to.
Just what gk2gk in addition excels at is actually its interactive characteristics like Mingle, a carousel of matches that requires “do you continue a romantic date with him/her?” Say no and you are shown another profile. State indeed and you’re given info concerning person and will send all of them a remedy to one of your concerns to access understand both much more.
Through this unique system, gk2gk has the ability to study from the people’ on-site actions and develop enjoyable, offline-like interactions that in the long run cause much better contacts.
“The interactive functions on the internet site truly get you to open,” Erica mentioned.
The Inspiration Behind gk2gk â?? Geeks assisting Additional Geeks
Spencer Koppel got the idea for a geek-specific dating site in 2004 after going right through a divorce case. Newly solitary and a self-proclaimed nerd, Spencer had been frustrated with the lack alternatives for men and women like him who were into computer systems, crossword puzzles, comical publications, and comparable interests â?? and which don’t put emphasis on look and social status.
“Looks are not essential in regards to just who I would personally be thinking about,” Spencer told ChicagoReader.com. “It’s more, do we have common passions? Will we take a look at exact same style of publications?”
He shown his frustrations to their girl, Laina, just who suggested the guy simply take things into his personal fingers, so the guy did and founded gk2gk soon after.
In 2015, Spencer passed the gk2gk rod onto Avalanche LLC, a business that develops and markets successful websites like their (its basic launch being Date.com in 1997 on romantic days celebration). Avalanche is now offering over 20 popular and niche sites from inside the internet dating business, with a combined 5 million+ registered members (2 million on gk2gk alone) in more than 100 nations and 100,000 brand-new singles joining every month.
“We like staying in the really love company,” their own motto claims.
Behind the impressive numbers is actually a team that’s just like geeky due to the fact individuals they help. When they’re perhaps not performing things like participating in Comi-Con together, they’re having fun with their particular individual geeky passions â?? such as for instance Chief Executive Officer Meir Stralhberg watches “Superstar Trek,” CFO Peder Sahlin procedures picture taking and knows the worth of good Hawaiian clothing, and Director of promotion Carlos Ealdama gathers classic shoes.
“Im, in particular, a motion picture enthusiast,” Erica added.
gk2gk has actually changed the online online dating scene for geeks, and as an other geek, i truly respect that. a geek is simply a person who is passionate about something â?? be it one playing WoW, a woman obsessing over Harry Potter, or a group of men and women reveling within their shared interest. We would like to satisfy special someone exactly who will get all of us, and gk2gk is streamlining that procedure.
“â??Geek’ is a fairly broad phrase, so that it can indicate different types of people, whether they’re tech experienced or contemplating science-fiction or on the web video gaming or comics. While gk2gk is actually a niche dating website, there is a broad selection of choices within that market,” Erica said.
In this exact same vein, Erica included that purpose for gk2gk is to continue achieving a much bigger, more diverse audience, especially in regards to attracting much more females.
“we actually would like to get a lot more women to the program so it is an even playing area and people have an improved user experience,” she stated.